Text Messaging for BusinessText messaging for business has really taken off in the last few years as more and more people have cell phones and smart phones. It is not uncommon to see people texting at all kinds of hours and places. This is one of the reasons that companies offer text messaging service and also use text messaging to enhance the services they offer to their customers. Consumers are texting while they walk along the street and unfortunately in their cars as well. We do not support texting and driving or even looking at your phone while driving. This activity just causes to many accidents when you become distracted and are not watching where you are going with your car.

Text Messaging for Business – Alerts

Text messaging can be used to send alerts to both employees as well as clients.  A text message can alert you that you have a voice mail waiting. They can include weather alerts or sales of stocks, or let people know about confirmation that someone has agreed to your meeting invitation. There are so many text messaging for business applications available that it would be difficult to even begin to list them all.

Traditional text messaging for business has competition. With the introduction of the smart phone and text messaging applications on these smart phones, consumers and business people now have alternative applications that they can use to send sms messages to other smart phones with the same app installed in their phones.

Text Messaging for Business – Competition

These same apps can usually send text messaging messages to cell phones as well. There are literally hundreds of apps that are available or being developed to meet this need for both advertising as well as sending content. Some apps are totally free because they use the internet to send and receive the text messages. These apps have advertising on the app that users see which helps to pay for the development and operational expenses.

We were recently in an Izod store looking at some of the many shirts and pants that they have on sale at ridiculously low prices. I am a member of their IZOD loyalty group and we went to the store on that particular day to take advantage of an additional 30% savings coupon that they had sent to me in the mail.

This is a huge savings and we really purchased more than we might have had we not had this coupon which is their objective right. Well we notice a sign in the store that basically said they would give us an additional $5 off our purchase if we sent a text message to their text message service. We did and we immediately received a text message with an additional $5 in savings on our purchases that day!

We now will receive additional alerts by text from time to time. This is a great example of how text messaging can increase customer loyalty.

For more about text messaging, click here.

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